LOWE'S TAPS EDR'S VIDEO PRODUCTION EXPERTISE

EDR continues to provide Lowe's Companies with script-to-screen production services for the Company's web initiatives. We recently were awarded Phase 11 of a video-on-demand project that's creating an extensive series of consumer-oriented, do-it-yourself videos. The webisodes give viewers easy-to-follow instructions and tips for common home improvement challenges, such as resealing driveways, upgrading a bathroom, installing flooring, saving energy, and building a deck. The EDR team also creates printable PDF instructions as web companions. To date more than 100 videos have been produced. See the results at www.Lowes.com/Videos.