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August 2007 EDR DESIGNS DISPLAY NETWORK FOR WYNN MACAUEDR’s creative team married the highest quality animated images with the latest digital signage technology for this groundbreaking Wynn Resorts property overseas. Our designers and producers created over 50 high-end promo sequences, including denoms; jackpot events and triggers; ticket in, ticket out; how to play slots; jackpot amounts and winners; Red Card loyalty promotions; resort amenities; product-specific advertising; and more. Our dazzling creations married Las Vegas-style glamour with the subtleties and symbols of a different culture and belief system. All messaging was created bilingually in English and Chinese, and appears throughout the resort. EDR’s services also included business rules and final playlist development. The project moved completely seamlessly and without incident from creative development to final installation. The solution was delivered on time and on budget. [back] |
